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Business Communication April 2025 Examination

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Assignment Solution : Business Communication April 2025 Examination

NMIM$ Global Access

School for Continuing Education (NGA-SCE)

Course: Business Communication April 2025 Examination

Business Communication April 2025 Examination

Q1. A marketing firm is considering increasing its reliance on digital media for business communication. What opportunities and challenges might this present for reaching their target audience and achieving their marketing goals? (10 Marks)

Q2. A social media platform is facing a surge of hate speech and misinformation. How can they ethically moderate this content while upholding users’ freedom of expression and avoiding accusations of censorship? (10 Marks)

Q3 (A). You’re revising your company’s email communication guidelines. Evaluate the impact of requiring bullet points and headings in all business emails, considering their potential to improve clarity and engagement while also analyzing any possible drawbacks. (5 Marks)

Q3 (B) You’re the marketing lead for an online clothing retailer. Design a plan for optimizing email/SMS messages for mobile to improve declining open and click-through rates. Focus on readability and user engagement.  (5 Marks)

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