Description
Assignment Sample Solution: e-Business September 2024
NMIM$ Global Access
School for Continuing Education (NGA-SCE)
Course: e-Business September 2024
Internal Assignment Applicable for April 2024 Examination
1. You are hired as a consultant by a retail chain to assess the potential advantages of shifting
from a traditional brick-and-mortar store to an e-business model. Provide insights on
essential strategies that the retail stores can execute for successful transition to online
business highlighting the risks and limitations along with recommendations for mitigating
the same. (10 Marks)
2. Explain in detail any 5 methods used by e-businesses for gathering customer data using
combination of active (atleast 2) and passive (atleast 2) data collection techniques while also
highlighting the ethical considerations associated with each method. (10 Marks)
3. You have been hired by a quick commerce startup promising delivery to customers within
minutes as an operations consultant to enhance their business productivity.
a. Explain the importance of e-SCM for managing its supply chain more efficiently and
highlight importance of e-CRM to effectively understand its customers. (5 Marks)
b. Explain how the startup can integrate e-SCM and e-CRM to create a unique e-business
model. (5 Marks)
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Note: Changes are Mandatory in General Assignment as it is general sample. Use it as a reference.
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